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Realtor Marketing Plan: Knocking Off Your Competitor When you are a professional realtor, it is important that you create a high quality realtor marketing plan that will help you guide your business all year round. If you do not create a plan for your business, there is huge possibility that your business will fail and that will not be a good experience for you. With the help of this article, you will learn how to create marketing plan o You have to ask yourself this question since this is the most important, what is your product and services? What makes your product and services special? Who are your customers and what do they want for your business?
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o You have to understand that the plan you have to create should be specific and measurable. It is also important that you create a concrete plan as well as your budget.
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o It is also best that you do market research on how many houses that is in the market as well as how many house that was sold in the previous year. Knowing how many agents are working will also give you a better idea on what you need to overcome. o It is important that you know your budget as this will also help you in breaking it out by area and this will include, mailing costs, advertising open houses and others. o It is important that you ask yourself what are the different marketing pans that worked last year and how did it work well? o Know what are your target market, whether geographical, retirees, first time buyers, etc. o You have to be sure that you have a mission statement. o Are there any other niche that you can make service? o Search for other marketing strategies that you can take advantage that you know will work the current year. o Be sure that you send out a press release from any local newspaper. o Research about your competitor and try to learn about their successes and their mistakes. If you must know, there are lot of things that you can do to become successful in the business, all you have to do is to make the concrete relator marketing plan that will help you become successful in the business. Take for example, if you know the ins and outs of the business as well as you have to learn the process of short sales since most of the top agents today are handling short sales. Lastly, you will notice that your business have already grown and that you need to expand and also your profit will double or increase and your customers will remain loyal to you and your business.